Backyard Discovery

Objectives

Increase market share and establish brand as leading presence in digital space, while helping to build and develop the marketing team.

Services

Brand Strategy, Brand Style Guide, Website Redesign, Paid Media Program, Social Media Optimization, Consumer Engagement Program, Optimization of Partner Retailer Content, Influencer Outreach, Search Engine Marketing Strategy, Customer Review Collection & Syndication, Campaign & Promotion Activations

Results

Significant increase in consumer engagement across site, social and other consumer touch points, subsequently resulting in increased conversion and revenue.

About Backyard Discovery

Backyard Discovery is the largest residential swing set manufacturer in the United States. They celebrate values like being outdoors, spending time with family, and helping kids to get outside and away from the tech so they can flex their muscles and their minds.

Backyard Discovery exists so children and parents will LOVE to play outside.

Backyard Discovery offers quality outdoor products that encourage outdoor play and leisure, at prices that fit into any budget, with unrivaled attention to the buying, delivery and installation experience.

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